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BRAKE AND FMG PRESENT RISK REDUCTION MESSAGE
13 December 2013

Road safety charity Brake has partnered with FMG to deliver a special one-day conference on advanced road risk management. The event was attended by over 50 fleet professionals, and showcased best practice advice on reducing fleet risk through a series of informative seminars and keynote presentations.

As specialists in risk mitigation and incident reduction, FMG were the event sponsor, and were able to offer expertise and advice aimed at improving fleet safety, reducing incidents rates and lowering the cost of running vehicles.

The ‘Going The Extra Mile’ event, which was held on Monday 9th December in London, aimed to share best practice case studies, and encourage more businesses to sign up to reducing risks in their fleet operations. Experts from a range of businesses, including: Crossrail, Allied Bakeries, Ingersoll Rand, Shell and Zurich, talked about their areas of expertise and imparted knowledge gained during their own experiences.

Road crashes account for 39% of work-related deaths in the European Union. Given that driving is the riskiest activity most employees engage in, fleet risk management is fundamental to an employer’s legal and moral duty of care towards its employees.

Roz Cumming, professional engagement manager at Brake, said: “Businesses have a moral, legal, and financial obligation to ensure they’re doing everything possible to mitigate risk from their vehicle use. With advanced technology, such as data capture telemetry devices, and advanced software to analyse that data, businesses are in a better position than ever to reduce road risk. The event was well attended and covered some very important issues, which will help some of Britain’s foremost fleets cut their incident rates and further promote the road safety cause.”

Bob Holbrey, IT and Processes Director at FMG, who chaired the event, continued: “It was great to see so many businesses actively seeking ways to manage risk out of their vehicle operations. Incidents have a massive impact on individuals and businesses, and the business community needs to demonstrate its understanding of this important issue. By working together with Brake, businesses and individual drivers, we’re showing our commitment to reduce risk for companies. Prevention is better than cure when it comes to vehicle management, and incident reduction makes sense on a number of levels.”

“Road safety comes into sharp focus at this time of year, with winter driving inherently more dangerous, and office parties tempting people to stay out after work. Businesses have an obligation to ensure the safety of their workforce and members of the public – so the message should be clear: if you want to drink, leave the car parked up.”

During the event, areas such as telemetry, online driver training and regular licence and vehicle safety checking were discussed, amongst a range of risk reduction tactics available to fleet managers. Driver behaviour, legal compliance and changing attitudes towards safety were key amongst the topics arising, as were educational initiatives aimed at a range of stakeholders, including drivers, pedestrians and other road users.